Know More About Us
To most individuals, buying ready-made material presents the problem of fit in many areas. It's rare case indeed to find an off-the-shelf apparel, regardless of its price, that will fit the discriminating buyer according to their expectations. Many, however, feel that custom clothing is too extravagant and expensive. Our purpose is to offer you custom-made apparel, be it suits, shirts, skirts, or formal dresses, which will be designed to your individual measurements within the price range of most premium labels.
Phil Zavala
Co-Founder
To San Antonio fashionistas, Phil Zavala, president and co-founder of Image Avenue Clothiers, is the go-to-custom clothier. From custom-made suits to wedding gowns — and every garment in between — Zavala has built a stellar reputation among many prominent San Antonians, including NBA players, local television personalities and an impressive lineup of Fiesta royalty from parade-riding queens to celebrated Rey Feo Kings and the Consejos. (Current consejo member of class 2016)
Zavala and his wife, Rosy, opened their clothier business in 2009 at Wonderland of the Americas mall where with their expert staff, the team alters, reinvents or designs one-of-a-kind garments for every occasion — gala events, prom night, holidays and Quinceañeras.
As a kid, Zavala grew up in the City of Pharr, Texas where he often bought fabric with his savings and begged his parents to take him across the border so he could get tailors to create custom-made shirts and trousers for him to wear to school. The bilingual businessman studied at Pan American University before becoming a fashion executive with Burlington Coat Factory and pursuing a 30- year career in the retail and clothing business, having worked for premium specialty stores Joe Brand, Marshall Fields & Saks Fifth Ave. Knowledgeable about on-trend fashions from New York to Paris and the global luxury market, Zavala also is skilled in customer service, sales management, merchandising, buying, marketing and public relations.
He attends trade shows, including the Las Vegas-based MAGIC (a men’s and women’s apparel industry gathering to learn about the coming biannual trends), and is skilled at fashion design, trend analysis and forecasting and tailoring as a custom specialist. Zavala also has event management experience, having produced fashion shows and events in San Antonio and across the USA. That has led to word-of-mouth about his shop’s services, including alterations, a bulk of the business.
With fashion’s influence in movies, music, sports as well as celebrity and pop culture, Zavala says style also is front and center in San
Antonio. But knowing how to develop one’s style can be a challenge, a topic Zavala often discusses with clients in search of a look. His advice? “Discover your personal style,” he says. “Why look like everyone else!”
Rosa Garza Zavala
Co-Owner
I am a native of San Antonio and earned a Fashion Merchandising Degree with a Minor in Business Administration at the University of Incarnate Word. I am also a dedicated and proud mother of David and Gabriella. Fashion was always an important factor in my childhood household. We wanted to look our best to attend church. It was there that I learned to become a leader, which gave me confidence in other areas of my life. Just by singing in the church band or reading the Sunday verse at the Teen service, I was becoming more confident in front of others. My husband Phil and I have multi-faceted experience in the clothing business working with value, moderate & premium retail stores.
We have been in the apparel industry for many years and have worked long hard hours for major stores and boutiques. The experience and knowledge have helped us create an inviting environment for our customers. I attribute a major part of the success of our store Image Ave Clothiers in implementing these practices into vision. Attention to detail and going over and above with customer service is what sets us apart from other retailers. Fiesta is a major part of our business, and we work hard to keep royalty looking their best. Whether it be the Rey Feo, Consejo spouse, Reina Linda, Feria Queen, Kings Consort or Miss Fiesta, we are dedicated to their reign. I launched a new line of clothing, “Fiesta Nessta,” this February and it was received well by our customers. By delivering on their needs, we have become the “GO TO” place for Fiesta Fashions.